3 in 10 Instagram news influencers express right-leaning politics; a quarter say they lean left

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November 8, 2024

7. News influencers on Instagram

3 in 10 Instagram news influencers express right-leaning politics; a quarter say they lean left

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3 in 10 Instagram news influencers express right-leaning politics; a quarter say they lean left

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7. News influencers on Instagram
3 in 10 Instagram news influencers express right-leaning politics; a quarter say they lean left
7% of Instagram news influencers express LGBTQ+, pro-Palestinian values or identities
Among Instagram news influencers, men outnumber women roughly 2-to-1
Most news influencers on Instagram have not worked for a news outlet
Instagram news influencers focused on U.S. politics more than other topics during summer 2024
Virtually all Instagram news influencers are on at least one other site
Most Instagram news influencers are also on X, YouTube and Facebook
Many Instagram news creators host a podcast
Most Instagram news influencers offer subscriptions to additional content

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7. News influencers on Instagram

3 in 10 Instagram news influencers express right-leaning politics; a quarter say they lean left

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