Majority of news influencers on X seek to monetize their accounts in some way

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November 8, 2024

9. News influencers on X (formerly Twitter)

Majority of news influencers on X seek to monetize their accounts in some way

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Majority of news influencers on X seek to monetize their accounts in some way

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9. News influencers on X (formerly Twitter)
News influencers on X are more likely to explicitly identify with right than left
Small shares of news influencers on X identify with values and identities
News influencers on X are mostly men
Among news influencers on X, about a quarter have links to a news organization
When discussing news this summer, news influencers on X often focused on politics and the election
About a third of news influencers on X aren’t on any other social media site
About half of news influencers on X are also on Instagram
Many news influencers on X host a podcast; 25% have a newsletter
Majority of news influencers on X seek to monetize their accounts in some way

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9. News influencers on X (formerly Twitter)

Majority of news influencers on X seek to monetize their accounts in some way

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