The most active 25% of U.S. adult TikTok users produce 98% of public content

Home Research Topics Internet & Technology Platforms & Services Social Media TikTok

February 20, 2024

How U.S. Adults Use TikTok

The most active 25% of U.S. adult TikTok users produce 98% of public content

Download

The most active 25% of U.S. adult TikTok users produce 98% of public content

← Prev Page

1 2 3 4 5 6 … 11

How U.S. Adults Use TikTok
The most active 25% of U.S. adult TikTok users produce 98% of public content
About half of TikTok users have ever posted a video
A profile of the average TikTok user
Users who post content to TikTok are more active in other ways as well
4 in 10 TikTok users find their ‘For You’ page extremely or very interesting
American Trends Panel recruitment surveys
Invitation and reminder dates, ATP Wave 133
American Trends Panel weighting dimensions
Final dispositions, ATP Wave 133
Cumulative response rate as of ATP Wave 133
Sample sizes and margins of error for users with matched TikTok handles

901 E St. NW, Suite 300
Washington, DC 20004
USA
(+1) 202-419-4300 | Main
(+1) 202-857-8562 | Fax
(+1) 202-419-4372 | Media Inquiries

Research Topics

ABOUT PEW RESEARCH CENTER Pew Research Center is a nonpartisan, nonadvocacy fact tank that informs the public about the issues, attitudes and trends shaping the world. It does not take policy positions. The Center conducts public opinion polling, demographic research, computational social science research and other data-driven research. Pew Research Center is a subsidiary of The Pew Charitable Trusts, its primary funder.

Topics

Regions & Countries

Formats

How U.S. Adults Use TikTok

The most active 25% of U.S. adult TikTok users produce 98% of public content

Download

Post Infographics

Research Topics

Follow Us