Black Americans say factors other than journalists’ race are more important in deciding whether to trust a news story

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September 20, 2023

3. Black representation in newsrooms

Black Americans say factors other than journalists’ race are more important in deciding whether to trust a news story

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Black Americans say factors other than journalists’ race are more important in deciding whether to trust a news story

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3. Black representation in newsrooms
40% of Black Americans say it’s crucial for news about race to come from Black reporters, but far fewer say the same about news in general
Many Black Americans say that Black journalists do a better job than others at understanding them and at covering issues related to race
Younger Black Americans often more likely to think Black journalists do a better job than other journalists
Black Americans say factors other than journalists’ race are more important in deciding whether to trust a news story
Most Black Americans say it is not important that they get news from journalists who share personal traits

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ABOUT PEW RESEARCH CENTER Pew Research Center is a nonpartisan, nonadvocacy fact tank that informs the public about the issues, attitudes and trends shaping the world. It does not take policy positions. The Center conducts public opinion polling, demographic research, computational social science research and other data-driven research. Pew Research Center is a subsidiary of The Pew Charitable Trusts, its primary funder.

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3. Black representation in newsrooms

Black Americans say factors other than journalists’ race are more important in deciding whether to trust a news story

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