Year after year, December is the peak month for U.S. retail alcohol sales

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January 2, 2024

10 facts about Americans and alcohol as ‘Dry January’ begins

Year after year, December is the peak month for U.S. retail alcohol sales

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Year after year, December is the peak month for U.S. retail alcohol sales

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10 facts about Americans and alcohol as ‘Dry January’ begins
A majority of U.S. adults say they drink alcohol
Fewer young adults in the U.S. drink today than two decades ago
Americans are drinking less beer – and more wine – than they used to
Drinking across America
Middle-aged U.S. adults, those with higher incomes and college graduates are more likely to drink
Year after year, December is the peak month for U.S. retail alcohol sales
For the average American, alcohol intake has gone up in recent years

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ABOUT PEW RESEARCH CENTER Pew Research Center is a nonpartisan, nonadvocacy fact tank that informs the public about the issues, attitudes and trends shaping the world. It does not take policy positions. The Center conducts public opinion polling, demographic research, computational social science research and other data-driven research. Pew Research Center is a subsidiary of The Pew Charitable Trusts, its primary funder.

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10 facts about Americans and alcohol as ‘Dry January’ begins

Year after year, December is the peak month for U.S. retail alcohol sales

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