Videos featuring children under the age of 13 were associated with more views and more channel subscribers, regardless of target audience

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December 3, 2019

10 facts about Americans and YouTube

Videos featuring children under the age of 13 were associated with more views and more channel subscribers, regardless of target audience

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Videos featuring children under the age of 13 were associated with more views and more channel subscribers, regardless of target audience

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10 facts about Americans and YouTube
Large majority of videos from popular YouTube channels came from a small share of producers
Videos featuring children under the age of 13 were associated with more views and more channel subscribers, regardless of target audience
Around one-third of parents of young children regularly let their child watch videos on YouTube
Majority of YouTube users encounter videos that seem false/untrue, or show people doing dangerous things
YouTube recommendations point users to progressively longer content
Videos about video games were longer, received substantial number of views relative to other types of content
More than half of popular YouTube channels posted a video in first week of 2019, but majority produced content in languages other than English
A week in the life of popular YouTube channels

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ABOUT PEW RESEARCH CENTER Pew Research Center is a nonpartisan, nonadvocacy fact tank that informs the public about the issues, attitudes and trends shaping the world. It does not take policy positions. The Center conducts public opinion polling, demographic research, computational social science research and other data-driven research. Pew Research Center is a subsidiary of The Pew Charitable Trusts, its primary funder.

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10 facts about Americans and YouTube

Videos featuring children under the age of 13 were associated with more views and more channel subscribers, regardless of target audience

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