America’s News Influencers
This study explores the makeup of the social media news influencer universe, including who they are, what content they create and who their audiences are.
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Republicans, young adults now nearly as likely to trust info from social media as from national news outlets
Today, 37% of all U.S. adults say they have a lot of or some trust in the information that comes from social media sites.
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Americans’ Views of 2024 Election News
About three-quarters of U.S. adults say they’ve seen inaccurate election news at least somewhat often, and many say it’s hard to tell what’s true.
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Who U.S. Adults Follow on TikTok
American TikTok users follow far more pop culture and entertainment accounts than news and politics ones.
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More Americans – especially young adults – are regularly getting news on TikTok
The share of adults who say they regularly get news from TikTok has grown about fivefold since 2020, from 3% to 17% in 2024.
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Social Media and News Fact Sheet
Social media plays a crucial role in Americans’ news consumption, with about one-third of adults saying they regularly get news on Facebook and YouTube.
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News Platform Fact Sheet
How Americans get news has greatly changed in the 21st century. Most now use digital devices for news at least sometimes. Read about the platforms they turn to.
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About half of TikTok users under 30 say they use it to keep up with politics, news
TikTok users under 30 see its impact on democracy more positively than older users, with 45% of this group saying it’s mostly good for American democracy.
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How Americans Get News on TikTok, X, Facebook and Instagram
X is still more of a news destination than these other platforms, but the vast majority of users on all four see news-related content.
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Americans’ Changing Relationship With Local News
More Americans now prefer to get local news online, while fewer turn to TV or print. And most say local news outlets are important to their community.
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